Ordering company merchandise or workwear isn't typically a task that falls into a job description. Nonetheless, it is a task that needs to get done. With multiple opinions, body types, and genders in the office, how do you order branded apparel that everyone loves?
If done wrong, ordering custom corporate apparel can cause quite a headache. There is nothing enjoyable about wearing something that doesn't fit, is out of style, or is only made in men’s or women’s sizing. You know what you like, but you need to provide something that aligns with your brand and is wearable for all office employees.
Don't be the office zero. Be the office hero!
From choosing the perfect apparel item to artwork placement, a corporate apparel partner can ensure you walk away with something to make you the hero of the office. Find a company that can help you through the entire customization process.
Big online stores lack a personalized approach and can be little help when it comes to artwork design or choosing the right item. Talking with an actual person is limited too. With subpar customer service, you're left to scroll dozens of unsuitable designs, unable to speak to a representative about what best fits your allocated budget or the ability to reorder seasonally.
All heroes have a sidekick! You need an apparel partner who can work with your timelines and budget– someone that knows your brand and make you look good! Forget those chat boxes and FAQ pages.
Get ready to save the day with these 4 tips for ordering logo wear everyone will love:
1. HEROES ALWAYS LOOK GOOD
To ensure the clothing you purchase is worn, choose items like polos, t-shirts, or jackets that have high ratings in comfort. Quality apparel looks good even after being washed a few times. But, even if something has high ratings, take time to ask for a sample to guarantee this item is the best choice for your team.
2. SEEING IS BELIEVING
Most of us tasked with ordering logo wear are not graphic designers, but we do have some idea of what we like. It is hard to know how a logo or tagline will look on each piece of clothing or with different colors. Technically, you could add these to anything, but effective corporate apparel will need to stay within branding guidelines and look great enough to inspire employee pride and customer engagement.
Whether you are hiring out the graphic work or find a partner who will create it along with your apparel order, be sure to work with someone who has apparel experience. Artwork may look great on its own, but it could look different when placed on contrasting shapes or colors of branded merchandise.
From awkwardly placed text to logos that are too small, items will look different when worn by a person versus a flat image on a computer screen. Whether it’s a simple embroidered polo or a unique company message on a t-shirt, buyers should always request an art proof of design work as it will appear on all types and sizes to be ordered (women's cut, men's style, kids sizes, etc.)
BONUS TIP: Many online custom apparel businesses charge a hefty (and most times hidden) artwork fee. That’s right. Without helping you create the artwork, they charge you for bringing it into their system. Ask for a partner with no artwork charges and spend your budget on things that matter to you and your co-workers.
3. HUMANS HELPING HUMANS
All great heroes serve the greater good. If you're unsure which item will fit best you need an apparel partner who knows how to save you. When you interact directly, you can be confident you’re getting the best deal for bulk orders, understand delivery times, and many other potential problems you might not have seen coming.
4. Create a Long-Term Partner
With the 3 tips above, you’re sure to order items your coworkers will enjoy wearing. When it’s time for a reorder, you won’t have to fumble through your email trying to find the original order to try and recreate it online. From favorite past apparel items to logo, branding, and previous order history storage, working with a long-term partner can save you time and headache.
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