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TRUE GRIT: Investing in Workwear That Lasts

3 minute read
TRUE GRIT: Investing in Workwear That Lasts

Want workwear as tough as the work you do? Toughness isn’t just about durability. Workwear that lasts shouldn’t have to sacrifice comfort and safety on the job. No hardworking team needs their purchasing manager chasing trends or wasting corporate dollars on clothes that don’t hold up for more than one season.

Investment in quality workwear means finding an apparel vendor who can see durability and quality from multiple angles. Workwear that works hard is not just durable, but safe, comfortable, and professional as well. Going beyond durability, here are some thoughts on other important considerations before you buy.

SAFETY

Buying custom gear that is up to safety standards is important for any manager. When sourcing durable work gear, the most common topics for apparel requirements include hi-visibility (hi-vis), flame resistant (FR), and low-temperature outerwear. But when sourcing these items, it’s important to know how those features are going to wear. Get clear on the washing requirements and care instructions to give a better idea of how purchases can deliver in durability and safety.

KEY FR Insulted Duck Jacket

COMFORT

When the time comes to bundle up, comfort becomes a matter of flexibility. Active crews need to easily move and work while battling the elements. Staying warm has its benefits, but if the job performance suffers because of a lack of mobility, the benefit is minimized.

Randy Parker from A Christmas Story is a perfect example of staying warm at the cost of mobility.

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man working in KEY Hi-Vis jacket


Another level of comfort comes from proper sizing. Instead of collections of unisex gear with general sizes, employees prefer better fitting, exact sizing for their work apparel. Being able to order custom clothing with actual inseam measurements in work pants, fitting up to 8 sizes from small to 5XL, will correctly outfit every person of every size on the team. And it’s not just men who need comfortable work apparel. When women choose work apparel designed specifically for them, their comfort level dramatically increases.

woman in KEY coveralls

PROFESSIONALISM

When companies take pride in the professional look of their team, adding custom workwear can be a smart move. Not only can it provide easy identification of your crew on-site, it also brings consistency to your brand as it appears in public, on worksites, or while interacting with your clients directly.

custom branded apparel

 

Branded merchandise can also boost morale, but not buying high-quality apparel can have the opposite effect. When spending money to boost the brand, you also want wrinkle-resistant garments that are going to look good even after a few washes – helping your team demonstrate their company pride.

True grit isn’t just about outlasting the competition. It’s about honoring the men and women who do the work by delivering quality apparel that exceeds their expectations. Maybe being tough really has more to do with being smart. When looking to get more out of your apparel budget, partner with a vendor who can deliver durable, safe, comfortable, and professional workwear.

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